Asenauers Migneco Smith Florence Poster - Italian Graphic Print 1984

Artist / Studio: Asenauer's Lapis Group (Italian Graphic & Publicity Agency, Verona)
Title: Lauerns (from the Asenauers Series)
Publisher / Distributor: Migneco & Smith, Borgo Degli Albizi 14, Florence, Italy
Date of Issue: 1984
Technique: Vintage Italian commercial art poster / premium offset lithograph on paper stock
Origin: Printed in Italy (Verona / Florence)
Dimensions: 33.5x100 cm (Panoramic format)
Status: Excellent vintage condition, unbacked, crisp margins and bold contrast
 
About the Poster:
This sleek, highly collectable Asenauers Migneco Smith Florence Poster was published and distributed in Florence, Italy, in 1984 by the prominent art publishers Migneco & Smith. Designed in a striking panoramic format, the artwork stems from the renowned Veronese creative studio Asenauer's. The piece features a stylized visual titled "Lauerns," showcasing the agency's signature blend of bold 1980s pop aesthetics, clean structural design, and vibrant color balancing. The upper and lower margins present crisp, minimalist Italian typography with the studio's name, the title, and the historical Florentine publisher's archival details. It represents an exceptional example of Italian postmodern studio graphics and mid-80s European interior design ephemera.
 
About the Artist / Publisher:
Asenauer's (also operating as Asenauer Lapis Group) is an acclaimed Italian creative agency, graphic studio, and photography collective based in Verona, Italy, founded by Antonio Cozza. Hugely active throughout the 1970s and 1980s, the studio gained international recognition for producing surrealist interior art, avant-garde graphic posters, and legendary vinyl record cover designs for the Italian electronic music scene. The publisher, Migneco & Smith, located in the historic heart of Florence at Borgo degli Albizi, was highly influential in selecting and printing museum-quality art posters and open-edition graphics, widely coveted by collectors of European contemporary art and interior designers.